Increase your conversion.
Lower your churn.

Win more users with a CRM for product-led SaaS. Log events, complete goals, and monitor each customer.

Start 14-day free trial
ActivationPal Dashboard

Losing money is easy

🚪

New signup didn't finish onboarding and never saw your pricing

👋

Free trial user cancelled the subscription and you didn't reach out to them

💔

Recent customer didn't experience an A-ha moment and churned right away

💤

Nobody is using a product feature that took you 2 months to build

You focus on distribution. We nail the activation.

Track every event

Log product, marketing, and transaction events for your authenticated users.

Start 14-day free trial
Track every event

Complete custom goals

Create flexible rules for free users and customers. Analyze onboarding, checkout, and feature adoption.

Start 14-day free trial
Complete custom goals

Know your audience

See all useful insights in one place: recent events, purchase activity, goal progress, and custom traits.

Start 14-day free trial
Know your audience

Set up in 15 minutes. Get actionable insights daily

1 min
1

Connect Stripe

We will summarize old transactions and get automatic updates for new customers

4 min
2

Import your users

Upload a simple table to match Stripe data with your user base

5 min
3

Connect your frontend

Install a light-weight script, identify users on auth, and fire relevant events

5 min
4

Connect your backend

Use our API to fire backend events and update your users' traits

Founder

Hey there! 👋

This is a placeholder for the founder's letter. Here you can share your story, mission, and vision with your customers.

Talk about why you built this product, what problem it solves, and how it can help your customers succeed.

Dan Kulkov

Founder of ActivationPal

Choose Your Plan

Start with a 14-day free trial. Cancel anytime.

10k30k100k200k500k
2 months free

GROWTH

$9/month
  • 10k monthly events
  • 1 website
  • 1 team member
  • 3 years of data retention

$0.00 due today, cancel anytime

SCALE

$19/month
  • 10k monthly events
  • Unlimited websites
  • Unlimited team members
  • 5 years of data retention

$0.00 due today, cancel anytime

FAQ

Frequently Asked Questions

  • If you have 1 SaaS and need only 1 team member, pick Growth.

    If you have multiple SaaS or need more than 1 team member, pick Scale.

  • Any action performed by the user.

    • Pageload from the frontend is an event
    • Subscription updated from Stripe is an event
    • Goal completed from ActivationPal is an event
  • Depends on how many events you will track. Pick 10k events if you have an upcoming SaaS, and 30k events if you have a mature SaaS. You can change it after a 14-day free trial.

  • For now, we only support Stripe. If you want a different payment provider, let us know.

  • Yes. You can use ActivationPal with no-code tools like Bubble.

  • No. We only track authenticated users (after signup). We don't track anonymous users on marketing pages.

  • Yes. The Growth plan is limited to 1 team member. The Scale plan has unlimited team members.

  • Yes. You can book a 1-1 meeting with Dan (me). Talk soon.