ActivationPal

Great marketing analytics
for iOS and Android apps.

See which installs turn into revenue, where onboarding leaks, and what to fix next—across every app you ship.

Start free10k free events · no card required
  • Native Swift
  • Native Android
  • Flutter
  • React Native
  • RevenueCat
  • Superwall
4020$62$31Sep 27Sep 30Oct 3Oct 6Oct 9Oct 12Oct 15Oct 18Oct 21Oct 24

Onboarding

  • installed729100%
  • 0your goal69295%
    • build muscle33448%
    • lose weight20530%
    • stay consistent15322%
  • 1experience level64488%
    • beginner32150%
    • intermediate18228%
    • advanced14122%
  • 2weekly schedule60583%
    • 3 days31853%
    • 4 days17329%
    • 5+ days11419%
  • 3notifications55877%
    • allowed33961%
    • skipped21939%
  • completed53373%
  • paywall shown53373%
  • plan selected22831%
    • monthly14363%
    • lifetime8537%
  • purchased426%
    • monthly2457%
    • lifetime1843%

Acquisition

installsrevenue
  • Tier 1471$339.67
  • Tier 262$8.97
  • Tier 3102$25.45
  • Tier 478$20.35
  • Tier 516—

Outcomes

17

started

cohort outcomes

50% churn by

7.0d

churn paths

cancelled
0
expired
1

Apple Ads

Spend
$231.80
Revenue
$56.44
Impressions
12471
Installs
149
CPI
$1.56
spendinstalls
  • US — brand$115.2096
  • Worldwide — generic$116.6053

Devices

  • 📱 iPhone766
  • 🖥️ iPad56

Events

  • workout_logged723 · 520
  • streak_extended142 · 125
  • reminder_set69 · 67
  • badge_unlocked40 · 36
  • workout_shared32 · 31
  • apple_health_sync17 · 16
Start free