Analytics for mobile
applications, from install to purchase.

Track installs, onboarding drop-off, paywall conversion and subscription outcomes in one dashboard. ActivationPal supports Native Swift, Native Android, Flutter and React Native apps.

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Native Swift
Native Android
Flutter
React Native

RevenueCat
Superwall

Four mobile SDKsUse Native Swift, Native Android, Flutter or React Native / Expo.
One install-to-purchase funnelFollow installs through onboarding, paywall views, plan selection and purchases.
Subscription outcomes includedConnect RevenueCat or Superwall to see subscription revenue alongside app events.

Mobile app analytics dashboard on demo data

Onboarding

installed738100%
0your goal70696%
- build muscle34248%
- lose weight21530%
- stay consistent14921%
1experience level65589%
- beginner33050%
- intermediate18929%
- advanced13621%
2weekly schedule61483%
- 3 days32152%
- 4 days18931%
- 5+ days10417%
3notifications56977%
- allowed36163%
- skipped20837%
completed55075%
paywall shown55075%
plan selected24333%
- monthly14660%
- lifetime9740%
purchased405%
- monthly2255%
- lifetime1845%

Acquisition

installsrevenue

Tier 1476$335.68
Tier 258$8.97
Tier 3112$20.47
Tier 477$21.54
Tier 515—

Outcomes

started

cohort outcomes

50% churn by

7.0d

churn paths

cancelled: 0
expired: 1

Apple Ads

Spend

$225.60

Revenue

$49.96

Impressions

11969

Installs

143

CPI

$1.58

spendinstalls

US — brand$106.8089
Worldwide — generic$118.8054

Devices

📱 iPhone768
🖥️ iPad59

Events

workout_logged743 · 537
streak_extended137 · 121
reminder_set67 · 65
badge_unlocked54 · 51
workout_shared34 · 33
apple_health_sync17 · 16

agent / activationpal

you

How is Workout Tracker doing? Show me the numbers and where we’re losing users.

✓activationpal.list_apps()

└ Workout Tracker id: "workout-tracker"

✓activationpal.get_stats( app: "workout-tracker", range: "30d" )

└ Snapshot received · installs, revenue, onboarding, paywall

agent

WORKOUT TRACKER · LAST 30 DAYS

revenue     $386.66    ↑76%
installs    738        ↑49%
conversion  5.4%       40 purchases

installs  ▅▄▅▆▇██▆▆▆▆▅▄▇▇▇▇███▇▆
revenue   ▁▁▂▃▁▂▁▁▂▁▃█▃▁▂▁▂▁▃▄▁▂
Oct 9 → Nov 7

ONBOARDING
installed       738 100% █████████
your goal       706  96% █████████
experience lev  655  89% ████████░
weekly schedul  614  83% ███████░░
notifications   569  77% ███████░░
completed       550  75% ███████░░

Biggest leak: “experience level” loses 51 users (7% of arrivals). Installs are up 49%. Test a shorter version before increasing spend.

you

Which markets are actually making money?

agent

MARKET               INST   REVENUE
US United States      225   $207.80
GB United Kingdom      68    $55.94
SE Sweden              13    $23.98
AU Australia           27    $19.99

organic               652   $336.70
apple ads              86    $49.96

Revenue is concentrated in United States. Scale only where revenue per install supports the acquisition cost.

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Mobile app analytics FAQ

Which mobile platforms does ActivationPal support?

Native Swift, Native Android, Flutter and React Native / Expo. See the iOS analytics, Android analytics and React Native analytics pages, or the Flutter setup guide.

What does the mobile app analytics funnel track?

It follows an install cohort through onboarding steps and completion, paywall shown, plan selected and purchase. See mobile onboarding funnel analytics.

Can I see subscription revenue with app events?

Yes. Connect RevenueCat or Superwall to include subscription revenue and outcomes alongside SDK events. See subscription analytics.

Can I view the dashboard before setup?

Explore the mobile analytics dashboard on demo data, or start with the setup guide.

Analytics for mobile applications, from install to purchase.